Zappos: Redefining Business Success Through Service and Happiness
Zappos revolutionizes corporate culture by prioritizing stakeholder happiness and service over profit alone. The company's "WOW culture" empowers employees, fosters passion and purpose, and aims to inspire other businesses to adopt a more innovative and meaningful approach. Despite Amazon's ownership, Zappos maintains its unique identity and independent operations, demonstrating that a for-profit business can successfully align financial goals with social values and employee fulfillment.
